Samsung Electronics Co., Ltd. is a South Korean multinational electronics corporation headquartered in Suwon, South Korea. Established in 1969, as Samsung Electric Industries, it is the flagship subsidiary of the Samsung Group and a key driver of the chaebol's revenue. The company boasts a global presence with assembly plants and sales networks in 76 countries and employs over 260,000 people. The company's expertise lies in manufacturing and selling a wide range of electronics, including smartphones, televisions, home appliances, semiconductors, and memory chips.